Marketing in a Digital World
Accounting for Financial Reporting
90 ECTS (18 Months, EUR 9000)
120 ECTS (24 Months, EUR 11520)
Rushford’s MSc in Strategic Business Management is a comprehensive program providing you with a critical understanding of the strategic business environment. Strategic management has become crucial because of fast-changing business needs, cut-throat competition, and dynamic forces that call for in-depth knowledge of social, political, economic, and legal environments affecting business conditions internally and externally.
Whether you are an entrepreneur, a consultant, or a manager, this course will help you understand practical approaches to solving business issues irrespective of context or time. You will get a chance to interact with leading practitioners and world-class academicians and adopt a fresh perspective of a particular business scenario.
The Program’s curriculum is in sync with industry needs and was designed with the help of top business analysts and international firms. A wide range of electives makes the Program extremely customizable to fulfill your personal objectives.
After completing the course, learners are able to:
Marketing in a Digital World
Accounting for Financial Reporting
Strategy in Practice
Strategic Management: Integrating the Enterprise
Operations Management: Productivity and Quality
Corporate Restructuring and Downsizing
Negotiations and Bargaining
Business Continuity and Risk Management
Open Innovation and Its Impact on Business and Society
Global Branding Strategies
Strategic Issues in Information Technology
Emerging Market Multinationals
Business Intelligence, Big Data, and Applications in Industry
Exporting International and Global Marketing Management
Planning and Implementing a Retail Strategy
• For top-up award, choose 5 of 10 electives and a Master thesis.
• On-Campus students pursuing 90 ECTS Masters are required to do subject specific internship. They are still required to study the courses online.
Corporate Social Responsibility: Ethics and Law
Capstone Consulting Project
On-Campus Students must complete compulsory internship along with optional studying of above courses in online mode.
$124,375 is the average annual salary of a strategy manager in US – Data from Indeed
There is no denying that strategy managers and analysts have an excellent career scope because strategy is all-pervasive in business processes. Reputed domestic and multinational firms need strategic thinkers to create a forward-focused vision, and track the firm’s progress based on strategic goals.
The course will holistically hone your skills in different aspects of strategic planning, such as innovation strategy, marketing strategy, and global business strategy. It will give you a broad overview of business strategies, and strategic alternatives available at each phase of the business process. You will be able to create lasting value for the organization by drafting compelling strategic plans. It will help you aim for high-end companies like Apple, Google, Amazon, and Microsoft.
Pursuing the program will significantly enhance your employability in a demanding business landscape. Some of the options you can pursue are:
Rushford maintains very high standards for students who enter our academic programs. For all MSc programs, the following criteria need to be met before admission is offered to a prospective student.
Bachelor’s Degree or an equivalent recognized academic title in any discipline
For students who don’t have a Bachelor’s Degree, Rushford uses Recognition of Prior Experience (RPE). Rushford generally utilizes over 3 years of relevant experience in a significant role for waiver of Bachelor’s Degree. Please contact us at firstname.lastname@example.org for exploring this pathway.
Proficiency in English:
Evidence of Proficiency in English
IELTS 6.0+ , OR
PTE 50+ , OR
TOEFL 550+, OR
Any other proficiency test taken in the last 2 years
English Proficiency Waiver:
The English proficiency test is waived for the following candidates:
Native English Speakers, OR;
Applicants having completed their schooling in English (i.e. High School Diploma or IB), OR;
Applicants having completed their undergraduate or graduate studies in English, OR;
At least 2 years of work experience in a business setting in which English is the primary language of communication
Rushford Business School is certified by EduQua, a Swiss quality label for further education institutions. EduQua is an accreditation body recognized and supported by the Swiss Confederate Government. EduQua is the first quality certification for public and private educational institutions in Switzerland and is recognized, supported, and endorsed by the following organizations: • Swiss Federal Government • Swiss Conference of Cantonal Ministers of Education (EDK) • State Secretariat for Economic Affairs (SECO) • Swiss Conference for Professional Training department (SBBK) • Swiss Association of Employment Departments (VSAA) • Swiss Federation for Adult Learning (SVEB)
Rushford Business School is a member of the “Accreditation Council for Business Schools and Programs (ACBSP) ACBSP is a global accrediting body which accredits business programs at the associate, baccalaureate, and graduate degree levels worldwide since 1988. Rushford Business School is part of a membership that extends to more than 60 countries. ACBSP members are amongst the best educators in their respective fields, interested in learning innovative teaching methods, improving the delivery of business education programs, and creative value for their students.
Rushford Business School is a member of the “International Accreditation Council for Business Education (IACBE)” The IACBE accredits business programs that lead to degrees at the associate, bachelor’s, master’s, and doctoral levels in institutions of higher education worldwide. All modes of delivery, campuses, locations, and instructional sites, as well as all business programs regardless of degree level, will normally be included in the IACBE accreditation review.
Rushford Business School is a proud supporter and Signatory of the United Nations Principles for Responsible Management Education (UN PRME). PRME is an initiative of the United Nations Global Compact founded in 2007 as a platform to encourage and increase awareness and integration of sustainability in business schools around the world. Today, PRME is the largest coordinated effort between the world’s business schools and the United Nations. Rushford Business School became a PRME signatory in 2020. As a school, we understand the privilege and responsibility of providing quality education that gives learners the knowledge and tools they need to succeed, change lives, and transform societies.
James Lind Institute is a proud member of the prestigious International Council for Open & Distance Education. ICDE has consultative partner status with UNESCO and shares UNESCO’s key value – the universal right to education for all. ICDE further derives its position from the unique knowledge and experience of its members throughout the world in the development and use of new methodologies and emerging technologies.
Completing your MSc from Rushford gives you the confidence and credibility to have completed a program from a top class European Business School
We offer one of the most flexible programs globally and you are always in control of how quickly you want to learn
We ensure that our academic programs stay current with the latest topics of relevance and importance