MSc Strategic Management

Careers & Outcomes

Program Length

18 Months

Self Paced

Total ECTS Credits


Tuition Fee (Full Program)

9000 EUR



Program Overview

Rushford’s MSc in Strategic Business Management is a comprehensive program providing you with a critical understanding of the strategic business environment. Strategic management has become crucial because of fast-changing business needs, cut-throat competition, and dynamic forces that call for in-depth knowledge of social, political, economic, and legal environments affecting business conditions internally and externally. 


Whether you are an entrepreneur, a consultant, or a manager, this course will help you understand practical approaches to solving business issues irrespective of context or time. You will get a chance to interact with leading practitioners and world-class academicians and adopt a fresh perspective of a particular business scenario. 


The Program’s curriculum is in sync with industry needs and was designed with the help of top business analysts and international firms. A wide range of electives makes the Program extremely customizable to fulfill your personal objectives. 


Educational Objectives


After completing the course, learners are able to:


  • Understand theories and concepts in strategic business management, and implement the same to solve pertinent business problems.
  • Implement analytical tools of strategic management to provide a sutiable strategic direction to the business
  • Understand strategy formulation and implementation in real-world business conditions.
  • Integrate knowledge from other disciplines, such as Finance, Marketing, and Operations to make crucial strategic decisions.
  • Use strategic thinking to thoroughly analyze business issues.
  • Interpret various aspects of strategic management, such as strategic planning, innovation strategies, mergers and acquisitions, and competitive business advantage.


Learning Outcomes


A. Knowledge and Understanding


A1.  Understand approaches of competitive advantage and formulate strategies in hypercompetitive environment.

A2. Comprehend concepts and principles of strategic management, and apply the same to achieve long term business objectives. 

A3. Recognize and implement appropriate branding strategies in different markets and customers.

A4. Relate concept across disciplines such as marketing, operations, and finances to develop a thorough understanding of business procedures.


B. Practical Skills


B1. Formulate strategic approaches to successfully manage a venture in a global context.

B2. Implement strategic leadership approaches to enhance long-term business prospects. 

B3. Utilize strategic approaches to fetch competitive advantage by using information technology.

B4. Interpret data using appropriate quantitative techniques to make strategic business decisions.


C. Transferable Skills


C1. Clearly communicate ideas using effective oral and written approaches; reports, PPTs, and business memos etc.

C2. Manage time by prioritizing tasks according to urgency and criticality.

C3. Solve complex business issues using problem-solving and critical thinking.

C4. Exhibit team skills in accomplishing group tasks; recognize and embrace cultural differences to maintain group cohesiveness.


D. Intellectual Skills


D1. Demonstrate intellectual integrity by recognizing relevant literature, and implementing it to current business practices.

D2. Identify a problem, and creatively synthesize the information to reach possible solutions.

D3. Memorize important concepts and theories, and apply the same in a different business context.


Approx. Course Length

2-3 weeks

Total ECTS Credits


Max. Number of Transfer Credits:


Courses Overview

A. The Rushford MSc Program in Strategic Business Management comprises 35 courses – 15 Core Courses and 20 Electives. To be qualified for the degree, you must progress successfully through a total of 25 courses and a capstone thesis. The courses comprise 15 core courses and a choice of 10 out of 20 electives. 


B. The courses include at least 15 subject-specific courses with intended specialization deliverables prepared by our expert faculty and practitioners to prepare our learners to master all technical aspects related to the field. 


Exit Award


A. MSc in Strategic Business Management also allows exit award for partial completion of the program or to accelerate it by seeking exemptions via our recognition of prior learning policy. The Masters in Science degree is a two-year program; however, an exit Certificate award is possible after 40 ECTS, or a Master’s award is possible after completing 90 ECTS.


B. If you have already studied a few courses, you may apply for the recognition of prior learning, which can reduce the overall tenure of your Masters in Science Program


Foundation – Core Management Managerial Skills
Gain 20 ECTS Managerial Economics
Marketing Management
Accounting for Financial Reporting
Human Resource Management
Foundation – Strategic Management Strategy in Practice
Gain 20 ECTS Change Management
Marketing Strategy
Corporate Financing
Predicting Demand
Operational Level Business Statistics
Business Analytics
Operations Management: Productivity and Quality
Business Law
Corporate Social Responsibility: Ethics and Law
Management and Strategic Level- Choose electives to gain 40 ECTS
Management Level Business Continuity and Risk Management
Open Innovation and Its Impact on Business and Society
Corporate Restructuring and Downsizing
Negotiations and Bargaining
Strategic Level Strategic Management: Integrating the Enterprise
Leadership 20/40
Project Management
Global Strategy
Business Communication MBA016
Global Branding Strategies
Operations Strategy
Strategic Issues in Information Technology
Emerging Market Multinationals
Business Intelligence, Big Data, and Applications in Industry
Exporting International and Global Marketing Management
Key Concepts: Leadership
Making Decisions
Managing Organizations
Planning and Implementing a Retail Strategy


Who Is This Program For


  • Entrepreneurs seeking to hone their skills in strategic planning and strategy development processes.
  • Graduates looking for rewarding career options in different fields, such as healthcare, finance, marketing, and others.
  • Professions wishing to attain senior leadership positions by pursuing an advanced course in strategic management.
  • Mid-level managers looking forward to enhancing the company’s profitability in the long run.


Careers & Outcomes

Job Growth


Outcomes and Careers:


$124,375 is the average annual salary of a strategy manager in US – Data from Indeed


There is no denying that strategy managers and analysts have an excellent career scope because strategy is all-pervasive in business processes. Reputed domestic and multinational firms need strategic thinkers to create a forward-focused vision, and track the firm’s progress based on strategic goals.


The course will holistically hone your skills in different aspects of strategic planning, such as innovation strategy, marketing strategy, and global business strategy. It will give you a broad overview of business strategies, and strategic alternatives available at each phase of the business process. You will be able to create lasting value for the organization by drafting compelling strategic plans. It will help you aim for high-end companies like Apple, Google, Amazon, and Microsoft.


Pursuing the program will significantly enhance your employability in a demanding business landscape. Some of the options you can pursue are:


  • Chief Operating Officer
  • Department Supervisor
  • Business Analyst 
  • Risk Manager
  • Data Scientist
  • Strategic Planner
  • Operations Manager
  • Business Development Manager


Rushford maintains very high standards for students who enter our academic programs. For all MSc programs, the following criteria need to be met before admission is offered to a prospective student.



Bachelor’s Degree or an equivalent recognized academic title in any discipline


Qualifications Waiver:

For students who don’t have a Bachelor’s Degree, Rushford uses Recognition of Prior Experience (RPE). Rushford generally utilizes over 3 years of relevant experience in a significant role for waiver of Bachelor’s Degree. Please contact us at  for exploring this pathway.


Proficiency in English:

Evidence of Proficiency in English

IELTS 6.0+ , OR

PTE 50+ , OR

TOEFL 550+, OR

Any other proficiency test taken in the last 2 years


English Proficiency Waiver:

The English proficiency test is waived for the following candidates:

Native English Speakers, OR;

Applicants having completed their schooling in English (i.e. High School Diploma or IB), OR;

Applicants having completed their undergraduate or graduate studies in English, OR;

At least 2 years of work experience in a business setting in which English is the primary language of communication


  • EduQua Certified Swiss Institution

    Rushford Business School is certified by EduQua, a Swiss quality label for further education institutions. EduQua is an accreditation body recognized and supported by the Swiss Confederate Government. EduQua is the first quality certification for public and private educational institutions in Switzerland and is recognized, supported, and endorsed by the following organizations: • Swiss Federal Government • Swiss Conference of Cantonal Ministers of Education (EDK) • State Secretariat for Economic Affairs (SECO) • Swiss Conference for Professional Training department (SBBK) • Swiss Association of Employment Departments (VSAA) • Swiss Federation for Adult Learning (SVEB)


    Rushford Business School is a member of the “Accreditation Council for Business Schools and Programs (ACBSP) ACBSP is a global accrediting body which accredits business programs at the associate, baccalaureate, and graduate degree levels worldwide since 1988. Rushford Business School is part of a membership that extends to more than 60 countries. ACBSP members are amongst the best educators in their respective fields, interested in learning innovative teaching methods, improving the delivery of business education programs, and creative value for their students.


    Rushford Business School is a member of the “International Accreditation Council for Business Education (IACBE)” The IACBE accredits business programs that lead to degrees at the associate, bachelor’s, master’s, and doctoral levels in institutions of higher education worldwide. All modes of delivery, campuses, locations, and instructional sites, as well as all business programs regardless of degree level, will normally be included in the IACBE accreditation review.


    Rushford Business School is a proud supporter and Signatory of the United Nations Principles for Responsible Management Education (UN PRME). PRME is an initiative of the United Nations Global Compact founded in 2007 as a platform to encourage and increase awareness and integration of sustainability in business schools around the world. Today, PRME is the largest coordinated effort between the world’s business schools and the United Nations. Rushford Business School became a PRME signatory in 2020. As a school, we understand the privilege and responsibility of providing quality education that gives learners the knowledge and tools they need to succeed, change lives, and transform societies.

  • Swiss Higher Educational Institution

    Rushford Business School is an approved post-secondary higher educational Institution with the authority to award private degrees in Switzerland. The institute is registered in the Canton of Zug, Switzerland under the UID CH-

  • International Council For Open & Distance Education (ICDE), Norway

    James Lind Institute is a proud member of the prestigious International Council for Open & Distance Education. ICDE has consultative partner status with UNESCO and shares UNESCO’s key value – the universal right to education for all. ICDE further derives its position from the unique knowledge and experience of its members throughout the world in the development and use of new methodologies and emerging technologies.

  • International Organization For Standardization (ISO) 9001:2015 Certified

    James Lind Institute (JLI) is fully accredited by the AMERICAN BOARD OF ACCREDITATION SERVICES (ABAS) as per ISO 9001:2015 standards for providing Training & Education Programs related to healthcare and allied sectors.

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Completing your MSc from Rushford gives you the confidence and credibility to have completed a program from a top class European Business School

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We offer one of the most flexible programs globally and you are always in control of how quickly you want to learn

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