Strategic Planning
January 28, 2025 2026-09-06 6:03Strategic Planning
Empowering future business leaders with the skills necessary to thrive in an increasingly complex world.
Strategic Plan
Enhancing Curriculum Relevance
Responsibility: Academic Department
Priority: High
Deadline: End of Current Academic Year
To Do: Regularly update course content to reflect the latest industry trends, ensuring that our students acquire
the most current and relevant skills.
KPI: Student
satisfaction of
teaching &
learning
Target: ≥ 80%
Enrolment, Retention and Growth
Responsibility: Admissions Office;
Student Services;
Academics Department
Priority: Medium
Deadline: 6 Months
Description:
25% increase in total new enrolments compared to the previous academic year.
90% of students
completing within the standard programme duration.
15% of qualified
enquiries converted into
confirmed enrolments.
Boosting Global Visibility
Responsibility: Marketing Department
Priority: High
Deadline: 12 Months
To Do: Ensure visibility within the target region, create the right environment to reach out to the
maximum possible.
KPI: Increase in
website visitors
from target
markets. Growth
in international
social media
followers,
webinar
participation, and
global event
attendance.
Target: 30%
increase
Research Center Establishment
Responsibility: Research and Development Committee
Priority: Medium
Deadline: 5 Years
Description: Create research initiatives that allow
students to work on real-world
problems, collaborating with faculty
and industry experts. Setting up a
research based incubation centre.
Launching Campus Operations in other European Locations
Responsibility: Campus Development and Operations Teams
Priority: High
Deadline: 8 Years
Description: Open a fully operational campus offering learning options and state-of-the-art facilities for students and faculty at various EU locations.
Global Satellite Campuses
Responsibility: Strategic Expansion Team
Priority: Medium
Deadline: 10 Years
Description: Establish satellite campuses or hubs in key international locations to extend the institution's global footprint.