AI Best Practices for an Entrepreneur: How Can You Use AI to Gain an Edge over Your Peers

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AI Best Practices for an Entrepreneur: How Can You Use AI to Gain an Edge over Your Peers

Virtual assistants like Siri and Google Now assist you with mundane tasks. Is that so?

Certainly! AI has already infringed on numerous areas, ranging from the basic house cleaning to more sophisticated and advanced market predictions. It is unnecessary to be surprised by the development of emotions in automata in a few years. Although it may appear to be a utopia, scientists are making significant efforts to achieve this.

The practical use of AI in almost every field has proved exciting for entrepreneurs in any sector to gain an edge over their peers.  Here are a few practices to help you out!

  1. Apprehending AI’s Influence on Building Entrepreneurial Strategies

Creativity is the cornerstone of entrepreneurship. AI makes you creativity by doing away with monotony. It simplifies the whole process by automating most of the work. Entrepreneurs who use the latest technology in the proper manner may also benefit from the first mover’s advantage and gain a leading edge over their competitors.

Tesla is a perfect example of how visionary leaders use technology to establish themselves in an already competitive market. AI is everywhere, from marketing to finance, and each sector and department is highly influenced by it in today’s times. 

Have you wondered how AI can be used to turn your leads into customers by 10x?

Well, entrepreneurs may strategize their marketing campaigns by using AI for analysis and by recommending products to their customers accordingly. ML algorithms then identify patterns indicating the likelihood of conversion through predictive analysis. AI-powered lead scoring and dynamic email campaigns send personalized emails that resonate with each lead, delivering higher engagement upon understanding pain points. 

  1. AI-powered Historical Analysis to Improve Operational Efficiency

For entrepreneurs, it gets challenging to manage operational efficacy with fewer resources. AI’s smart interventions can do the work by saving your time and efforts. Whether it is personalized marketing, product development, or innovation, AI can help entrepreneurs analyze large volumes of data and provide personalized recommendations to their customers. Technology has developed to such an extent that sophisticated algorithms and advanced machine learning models have empowered AI bots to perform several tasks together and with utmost accuracy.  For example, a chatbot powered by AI is used to tackle customers’ basic queries. It is extremely efficient in addressing the customer’s needs quickly and has helped organizations improve customer satisfaction.

Did you know?

IBM’s Watson Supply Chain uses AI to evaluate data from several sources, forecast possible interruptions, and recommend preventative actions. Because of this, businesses like Whirlpool have been able to lower their inventory expenses and speed up deliveries. According to McKinsey & Company research, supply chain management powered by AI may reduce inventory levels by 35% and logistical expenses by 15%.

But how can you implement it?

Online grocery retail entrepreneurs can use AI to analyze historical sales data and weather factors to predict future demand for the products. Through ML models, this data, when continuously updated, provides real-time sales data with respect to changing market conditions. This helps optimize inventory levels, reduce overstock conditions, and improve overall productivity by at least 30%.

In this regard, we at Rushford are encouraging the usage of AI best practices on our campus to ensure that our upcoming entrepreneurs benefit from it. AI can be leveraged for supply chain management as it cuts down the extra time that a human requires while ensuring the quality and efficiency of the work done. Along with these, it also provides a reduction in additional costs, making the whole process more feasible. 

The management of workflows has become easy with the AI-integration. Entrepreneurial tasks like employing data scientists and machine learning engineers and building the right team have become accessible, encouraging ongoing training and development in the team’s AI and ML technologies.

  1. Integrate AI tools with AI-as-a-Service to Start Small, Iterate & Re-iterate

You will be surprised to know that a telecom company may be able to reduce customer service response teams by 30% by using AI chatbots as a part of their service team. Hence, starting small and iterating a practical approach through the use of AI allows entrepreneurs to explore the potential without committing much to the resources. They can easily integrate with AI to identify low-risk areas and allocate resources and budgets to develop the right approach. 

A report by McKinsey & Company says that AI projects are more likely to see significant improvements in the areas without many risks, help entrepreneurs save costs, and gain customer satisfaction.

Ever wondered how such companies are able to achieve so much through AI? 

Entrepreneurs in the finance, IT, and e-commerce businesses can use AI-as-a-service while utilizing the best AI tools and platforms like Amazon AWS, Azure AI, Microsoft AI, Zoho, Bubble, and more to do the coding and automate customer service interactions on the website. Iterative development by continuously refining and improving models based on feedback can yield good results for an entrepreneur. It collects data, monitors the performance based on the relevant data, uses it to analyze the areas of improvement, and enhances the overall AI solution. Even Spotify uses AI to collect feedback from customers and offer them recommendation algorithms while continuously tweaking them to better align with listener preferences. 

So, don’t wait long and adopt AI best practices to leverage data-driven adjustments and significantly improve your businesses while minimizing risks.

  1. Automate Repetitive Tasks, Enhance Decision-making, & Increase Human Capabilities.

For almost a decade, companies have used AI to transform their businesses into completely different from what they were when they started. 

You will be surprised to know that Netflix, now known as a streaming platform, started as a DVD rental company. However, with the change in time, demand, and technology, the company took a significant shift in strategy and is now leading in streaming platforms.

Small accounting entrepreneurs can come forward and showcase the use of AI that can augment human capabilities and enhance the decision-making and productivity of the overall organization. By using Robotic Process Automation (RPA), small accounting entrepreneurs can automate their processes like invoice processing, advisory relationship management, and client services. This shall help them free up human resources to formulate more strategic endeavors.

Moreover, it is evident across the globe that Elon Musk launched SpaceX with the grand goal of democratizing access to space travel and eventually settling on Mars. This required creating reusable rocket technology, obtaining financial support, and carrying out a large number of test launches. The example illustrates how a bold entrepreneurial vision and AI technology can be combined with strategy and development to extend overall human capabilities. Likewise, a retail business entrepreneur can adopt AI analytics and predictive models to emphasize flexibility and rapid response to AI changes. This can help them identify customer buying patterns and predict trends and outcomes to optimize inventory and enhance the overall decision-making process.

One more example..

Uber employs multilayer neural networks that function in numerous disciplines to organize changes, for instance. Uber AI mapping services are being utilized by individuals from all corners of the globe to travel to their residences, offices, and other destinations. In the contemporary era, it is impossible to envision an existence without Google Maps in order to navigate to destinations. Nevertheless, Uber may be the first AI-first company to employ its services to identify fraudulent transactions, assess risk, spend on marketing, and service apportionment.

What did you learn from it?

The use of AI significantly influences how people live on a regular basis, as is evident. Like AI is making decisions on Uber’s behalf and even influencing customer choices in a variety of ways, it is evident that entrepreneurs can openly accept the usage and leverage a seamless integration into their existing workflow. Systems built on artificial intelligence have frequently saved a significant amount of time by simplifying processes, developing by-default reactions, and preventing individuals from engaging in repetitive activities. AI significantly impacts the lives of entrepreneurs by providing them with additional time to complete responsibilities crucial for business expansion.

Conclusion

AI-preneurs or entrepreneurs who leverage AI best practices in their business ventures represent a growing and dynamic world filled with a new and improvised entrepreneurial system. Not only has AI simplified the penetration of new businesses in the competitive world, but it has allowed them to take a competitive edge over their peers. Whether it’s Tesla’s Space X, Uber’s services, Google’s recommendations, or Netflix personalization, entrepreneurs are leveraging AI best practices to serve as an inspiration for young entrepreneurs in their great endeavors and iterative approach to continuously improve in the market. In support of it, Rushford aims to stabilize its graduates’ careers by imparting holistic information and skills in pertinent AI and ML domains. 

Welcome to Rushford Insights!

Your go-to destination for the latest insights and updates on business education, technology and industry trends. This section features articles written by business experts and thought leaders, covering topics ranging from entrepreneurship and marketing to finance and management. Whether you’re a current student, alumni, or simply interested in the world of business, Rushford Insights provides valuable information to help you stay ahead of the curve.

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